What’s the ONE thing you MUST protect in your coaching business to prevent crashing and burning out? YOUR ENERGY!
Here are my top tips on HOW to protect your energy…
Stop wasting your energy on looking for validation.
This means STOP looking at who is (or isn’t) watching your Instagram stories, who is “unsubscribing” from your email list, etc. Focus on the people who are digging your content, asking questions, and engaging with you. Those are the people that matter!
Separate your self-worth from your achievements.
When you judge your own worthiness based on how many clients you have, how much money you made this month, or some other achievement, you are selectively choosing to ride a vicious emotional roller coaster. Focus on how you want to FEEL today about your progress and where you’re headed…. NOT judging what you have or have not done in the past.
Focus on how you want to FEEL today… Make decisions that line up with that.
Too often, we focus solely on the end results we want and deprive ourselves of enjoying the process of “getting there.” But the truth is MOST of your LIFE is spent on the pursuit and the process. You might as well make the journey as delicious as possible!
Start asking yourself how you want to FEEL while on the pursuit towards your goals. This gives you a daily target that can indicate if you’re on the right track or not.
Go for work/life harmony.
I’m not a fan of the “work/life balance” concept because I think if you’re truly passionate about something, you’re going to want to work on it A LOT more than other things in your life. For example, I LOVE my business. I LOVE my clients. I spend a lot more time on it than I do my social life. Society would judge this as “imbalanced,” but I would consider myself one of the happiest, most fulfilled people I know. So, I don’t think it’s fair to label this as “wrong.”
However, I DO think it’s important to know yourself, know what’s important to you, and strive for work/life HARMONY. This means NOT depriving yourself of all the you enjoy in life just to reach a goal. If you’re a coach working hard on your business, give yourself some time away from it from time to time to do other things in life you enjoy (family time, hobbies, socializing, etc.). This will give you stamina and endurance on the entrepreneurial journey vs. burning out.
Stop saying, “I don’t have time.” Start saying, “It’s not a priority.”
Saying “I don’t have time” makes you a victim to the clock. Empower yourself by deciding what IS and IS NOT a priority to you right now. If you truly want to make more time for your business, ask yourself what could you let go of? How could you get help? What are you willing to quit or remove from your daily schedule?
Have a “No Re-Record Rule”
If you want to protect yourself from burnout from social media as a coach, give yourself a “No Re-Record Rule.” This means any time you’re making an Instagram Story, a Facebook Live, etc., DO NOT make yourself do it more than once. Prepare, jot down your notes, and go for it! Done is better than perfect.
Know you can’t “white-knuckle” it forever.
If you feel like everything in your coaching business is exhausting and you’re barely staying afloat, it might be time to re-evaluate your approach. Sometimes, we have to slow down to set up systems that will help us run our business more efficiently with less energy waste moving forward.
Create a morning and/or evening routine that sets you up for success.
Starting a coaching business has many uncertainties. One of the best things you can do to remain emotionally stable and increase your energy: a morning or evening routine.
Some of my favorite habits to include in my routine: journaling my goals, exercising, listening to a positive podcast, or meditating.
Document & celebrate your wins!
Keep a list in your phone or in a journal of daily wins to boost your energy and keep your momentum going! I have a folder full of testimonials and nice messages I’ve gotten from clients to cheer me up on “tired” days & to always be reminded of my mission!