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Katrina Sawa’s book marketing tips
In this episode of the Health Coach Nation Podcast, host Hailey Rowe connects with marketing expert and author Katrina Sawa to talk about how entrepreneurs can use books as powerful tools for growing their brand and business. Katrina, who has authored 22 books, shares practical strategies for writing, publishing, and leveraging books to boost credibility, attract speaking opportunities, and generate leads.
By listening to this episode, you’ll learn about Katrina’s journey in self-publishing, the right ways to use AI in your writing process, and how to overcome personal life challenges while staying consistent in business.
In this podcast episode, you’ll learn…
- How Katrina Sawa uses books to attract speaking opportunities and business growth
- Why books can be one of the most effective marketing tools for entrepreneurs
- The role of self-publishing and how to get started
- Do’s and don’ts for using AI in your book writing process
- How to turn your existing content into a marketable book
- Tips for designing and marketing your book for maximum impact
- Katrina’s personal story of resilience and business growth despite setbacks
Quotes from the episode
- “Books are a marketing tool.” -Katrina Sawa
- “Be open to giving your book away to as many different places you want, just like you want to have a speaker sheet, right? Well, you want to have a media kit when you have a book.” -Katrina Sawa
- “Many of you probably already have a book you’re sitting on because you have a program, or you have a course, or you have a system or a framework that you always talk about.” -Hailey Rowe
About Katrina Sawa
Katrina Sawa is a business coach, speaker, and author with over two decades of experience helping entrepreneurs grow profitable businesses. She is the founder of Jumpstart Your Biz, where she empowers clients to develop scalable offers and improve their marketing strategies. Katrina has written 22 books, including Love Yourself Successful, and specializes in teaching entrepreneurs how to use books as effective marketing tools.
Her business journey began after leaving her career in newspaper advertising. Despite early challenges—including financial instability and a lack of personal support—Katrina built a six-figure business and now helps others do the same. Her honest, action-driven coaching approach has helped countless clients overcome mindset roadblocks and operational hurdles to achieve lasting business
Links & Resources for Instagram marketing
- Katrina’s Website
- Katrina’s Facebook
- Katrina’s Facebook
- Katrina’s Instagram
- Katrina’s LinkedIn
- Katrina’s YouTube
- Katrina’s Pinterest
- Marketing Lessons from Bestselling Wellness Author Dr. Pat Boulogne
- Brand Storytelling With Marshal Gillen
Disclaimer
The advice given on this episode does not qualify as financial, medical, health, legal, or investing advice. Make choices at your own risk.
