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Mitch McGinley Shares How to Buy, Grow, & Sell a Boutique Fitness Business
In this episode, Health Coach Nation Podcast Host, Hailey Rowe talks with Mitch McGinley to discuss Mitch’s insights on buying a business, adding value, building a team, and positioning your company for a successful sale. Whether you own a studio, run a coaching business, or are thinking about starting one, this episode is packed with actionable advice for entrepreneurs at any stage.
In this episode, you’ll learn how to grow, manage, and eventually sell your business strategically—covering everything from buying wisely and adding value to building a strong team, navigating leases, and boosting your entrepreneurial confidence.
In this episode, you’ll learn…
- How buying an existing business can be less risky than starting from scratch
- The strategies to add value to your business before selling
- Key considerations when building a team that allows you to step away
- How to navigate commercial leases to protect your future sale
- The importance of confidence and asking for help as an entrepreneur
- Why starting with the end in mind can accelerate your business growth
Key Quotes from This Episode
- “Just do it. You just got to start with one step and then take step two, and then step three. Every entrepreneur out there has grinded and has been on terrible precipices of loss, ego death, and all kinds of things. The key is to just keep going.” -Mitch McGinley
- “When you buy a business, you want to add value by fixing problems that you’ve identified, improving systems that can improve it, or adding better accountability and rigorous accounting to a business that hasn’t had it previously. All of those things add value. And so then when you go to sell the business, it’s worth more. And that’s where you really get paid.”-Mitch McGinley
About Mitch McGinley
Mitch McGinley is a former studio owner, business broker and exit planning advisor specializing in boutique fitness, health and wellness. He originally worked in hotel management, and then with an investor who was flipping boutique hotels in San Diego. Shortly thereafter, he and his wife Karson bought their favorite yoga studio. During that time he began consulting in the boutique fitness industry, teaching seminars at Mindbody University and other fitness conferences all over the world, helping studio owners make better business decisions. After successfully selling his studio in 2019, he merged all of his worlds to create Boutique Fitness Broker, helping entrepreneurs in this industry maximize their biggest payday. He has helped facilitate over 60 transactions in the past five years, with over $10M in transacted value in 2024 alone.
Links & Resources
- Mitch’s Website
- Mitch’s Instagram
- Mitch’s YouTube
- Become The Person Who Attracts High Paying Clients With Anders Hansen
- The Value of Coaching & What it Really Means
Disclaimer
The advice given on this episode does not qualify as financial, medical, health, legal, or investing advice. Make choices at your own risk.







