Non-Pushy Sales: Reframe Your Mindset Around Selling!
In this week’s podcast episode, I share my top tips to STAY SANE, prevent burnout, and enjoy the process on your way to your first $10K in your coaching business.
Episode Highlights
Promote what you BELIEVE in to gain trust, lead with passion, and build a loyal audience.
Selling is sharing!
If you had an amazing experience at a restaurant, you would recommend it to a friend right?
Selling your coaching is very similar. You’re recommending it because it creates transformation and brings positive results… The only difference between promoting your coaching and promoting your favorite restaurant is that YOU created your coaching package. That’s it.
It doesn’t need to come with unworthiness guilt or emotional baggage. If you do struggle with this, click here to apply for a Free Mindset Reset Call!
Center your brand around YOU so that you have the freedom to evolve in what you promote.
You’re not selling, you’re promoting transformation.
If you were “selling,” that indicates it’s all about you & your bank account. But you have to remember that when someone invests in your coaching package, they are investing in accountability, support, results, etc. They will be getting a return on this investment (as long as you’re a quality coach who has prepared, is qualified, etc.).
If you’re hiding what you do… No one is going to think of YOU as the “go-to” expert in your niche/industry.
Think about the last time you needed a particular service (a chiropractic appointment, a coach, a personal trainer)… You most likely chose a service provider who has been consistently showing up on your social media feed offering great tips, someone you’ve met before, or a referral. If these service providers had not been marketing their services in front of you, you wouldn’t have known about them! Out of sight, out of mind. Don’t expect people to GUESS what you do as a coach… Make it clear by introducing yourself. For example, start out every video you do on social media letting people know, “Hi I’m Sarah, a health coach for busy moms.”
