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Scale Your Business with Email Marketing & Automation
In this episode, Health Coach Nation Podcast Host, Hailey Rowe talks with Melissa Seideman about how to scale your business using email marketing, automation, and smart systems. Melissa shares her journey from teacher to entrepreneur and breaks down exactly how coaches and service providers can build, nurture, and grow an email list that drives consistent revenue, without relying solely on social media.
In this episode, you’ll learn…
- How email marketing helps you scale your business sustainably
- Why owning your email list is critical for long-term growth
- What to look for when choosing the right email platform
- How to create an effective freebie and landing page
- The importance of consistent email communication and nurturing
- Tips to clean and manage your email list for better engagement
- Strategies to grow your list through collaborations and visibility
- Best practices for subject lines, calls to action, and email structure
Key Quotes from This Episode
- “You don’t own those platforms… but you do own your email list.” -Melissa Seideman
- “I would rather have a smaller list that’s engaged than a larger list that’s not going to open.” -Melissa Seideman
About Melissa Seideman
Melissa Seideman is a dynamic entrepreneur, educator, and marketing strategist who has redefined the role of support in the digital education space. As the founder of Not Another Virtual Assistant, she has transitioned from a decade-long career as a high school history teacher to becoming a sought-after authority on email marketing, automation, and business scaling for female founders.
Links & Resources
- Melissa’s Website
- Melissa’s Instagram
- Melissa’s Links
- Free Gift: From Crickets to Clients- The Freebie Funnel Formula to More Sales
- Email Marketing: 5 Ways to Wake Up a Dead Email List
- 3 Email Strategies That Tripled Sales With Megan Kachigan
Disclaimer
The advice given on this episode does not qualify as financial, medical, health, legal, or investing advice. Make choices at your own risk.
